TeamOA events sparked controversy this week when they announced they were to hold their Wineathlon event in Glasgow on 24 September. The 10k offers runners wine samples at each two-mile stop, with the opportunity to buy a bottle at the end of the race.
Hundreds have already signed up for the event however Scotland’s biggest health board, NHS Greater Glasgow and Clyde has said it would 'contest any application' for the race to be held.
Alison Douglas, chief executive of Alcohol Focus Scotland, commented: “This event is clearly a gimmick, however, three people dying every day due to alcohol in Scotland is no joke. Most people will see this event for what it is: at best ill-thought through and at worst placing people’s health at risk rather than helping them improve it.”
An NHS spokesman said: "We would contest any application for this event. Not only is alcohol detrimental to sports performance, but this proposed event stands against our public health messages."
Wane Law from TeamOA said in response: “We're giving people the chance to get outside and enjoy the great outdoors. It doesn't have to be about alcohol. We've staged Pieathalons and Chocathalons in the past and its about giving people something a little bit different. The wine samples are only about half a unit. People have become fixated on the wine."
Entrants have taken to social media to defend the event. Facebook user Angie D Sleep told runABC Scotland: “Harmless fun, I've entered! If there's only 3 wine stops and you're only allowed one glass it's not exactly encouraging drunken behaviour.”
Twitter user @Perky865 said: “It’s a tiny amount of wine. I’m entered and I hardly even drink ever.”
What do you think? Are there legitimate concerns about alcohol-themed events or is it all a storm in a wine glass?