After the success of the opening two instalments, the run2work movement is preparing for its third outing on Thursday 7 August. The initiative encourages UK residents to ditch their daily commute in favour of a run and aims to get 1 million more people active and running by 2020.
Such has been the draw of the campaign so far, run2work has received backing from retailer Sweatshop, who is offering a 15% discount on all footwear until 31 October 2014 to anyone who joins in the series of #run2workdays. A petition has also been launched to make the cost of running shoes and equipment for running to work tax-free.
To encourage participation, run2work’s website has a free route planner to show how long it will take people to run to any destination at a slow jog, medium or faster pace. On the next run2work day, Thursday 7 August, organisers are once again looking for participants to send in an image to the hashtag #run2work.
The run2work initiative has various routes and groups across the UK. To view which is closest to you, visit their website.