parkrun founder Paul Sinton-Hewitt has announced that the event will now sell its merchandise online. The move comes as the worldwide phenomenon, now located across 10 countries and with more than 500 events, vows to retain its status as free to each participant.
In addition to launching an online store, there was confirmation of a new partner, Wiggle. parkrun will work in partnership with the online retail company to ensure their range of branded goods are available across every region.
Sinton-Hewitt released a statement last week explaining the decision:“For ten years I’ve worked hard to protect the things we all love about parkrun. My promise is that parkrun will always be free and welcoming to all participants. That promise holds as true today as it ever has.”
“We cannot be naive as to think that parkrun can continue growing as it is without significant income. You, our volunteers and supporters, are the cornerstones of parkrun. But the fact is, running 500+ runs across ten countries every week does require resources on top to keep everything running smoothly, and to maintain the format we have come to expect. Staff, support for our events, permissions, IT… they all cost money.”
“So the upshot of all of this is that parkrun will soon be opening an online store, providing a range of parkrun branded items available for people to buy. There have been considerable requests for parkrun branded items in the past and I’m hoping that our products will be enjoyed and valued by the global parkrun community.”
The online store currently stocks jackets, jerseys and tops, shorts, plus tights and pants. Free delivery is available on all orders over £10. You can visit the store here.