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Guessing To Give

Guess2Give creates a new fun way for charity runners to encourage friends and family to support their efforts...

Fundraising for charity can be a tough business. Especially in the world of running where there are lots of demands on individuals. However the tens of thousands who have taken part in high-profile events like London marathon, the Great North Run or the Great Manchester Run have given our sport an amazing fillip. And that's before we even mentioned the incredible publicity generated.

Still, it's always good to have a fresh approach to fundraising and now runners have a new way of encouraging family and friends to back their efforts. Guess2Give is fun and gets people interested in your big race by asking them to guess what your finishing time will be.

Creating a Guess2Give sweepstake page lets people estimate how well you'll do in a race and the person who guesses correctly wins a cash prize. Your friends guess how long it would take you to finish Liverpool marathon or I Love Manchester 10K. Already you're envisaging the scope for banter as mates denigrate your chances but your mum puts you down for a fast time!

Paul Buckham set up a Guess2Give page when he ran the Great North Run for Diabetes UK last year. Paul asked his friends to guess how long it would take him to run the half marathon.

He said: "What was cool was that I didn't set-up my page until two days before the race but still raised over £70. It was my wife who made the closest guess - she obviously knows me best. But then she donated her sweepstake back to the charity so overall I raised £90 in two days.

"I do lots of runs and it's hard to get sponsorship all the time. Guess2Give is a great idea - it gives you the chance to fundraise and makes it fun for my friends and workmates."

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It's free for fundraisers to create a Guess2Give page and it costs just £3 to make a guess with a fixed 50p going into the winner's prize fund and up to £2.50 (including Gift Aid) going to the charity. Diabetes UK was one of the first charities to back Guess2Give, but now more than 50 charities are using the site so the new service is clearly catching on.

Everybody who makes a guess is kept up to date on the progress of the challenge via Facebook, Twitter and email. The winner is then notified by email and the prize money transferred directly to their bank account.

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